HOW IT WORKS
From first call.
To first campaign.
Three weeks from your first conversation to a live ad campaign. Here's exactly what happens at every step so there are no surprises.
01
Week 1
Strategy
02
Week 1-2
Production
03
Week 3
Launch
BEFORE ANYTHING STARTS
The strategy call.
Before you're a client, we need 15 minutes. We qualify your business, understand your situation, and figure out if this is the right move for you. If it is, we'll tell you exactly what that looks like. If it isn't, we'll tell you that too.
1
You book the call
15 minutes. No preparation needed on your end.
2
We qualify your business
We ask about your business, your current situation, and what you're trying to achieve. We're figuring out whether we can genuinely help you.
3
We discuss your options
If you're a good fit, we walk you through exactly what the engagement would look like: timeline, cost, what to expect.
4
No obligation
You leave the call knowing whether this works for your business. Nothing is pressured.
01
Week 1
THE FOUNDATION
Strategy Discovery & Scripting
We research your industry and study your market before we meet. Then we sit down with you to understand your business from the inside. Everything we learn in this stage feeds directly into the script and the campaign structure. Nothing gets filmed until this is done properly.
KIRMEDIA DOES
Industry and competitor research
Target audience definition
Script writing
Campaign planning
YOU DO
Sit down with us for a strategy meeting
Answer questions about your business
Review the script before the shoot
WHAT YOU GET OUT OF THIS STEP
A finished script
Written specifically for your business and your audience. Not a template.
A clear campaign plan
You know exactly what gets filmed, why, and what it's designed to do.
A scheduled production day
Date, time, location confirmed. Everything prepared for the shoot.
02
Week 1-2
THE SHOOT
Production Day
One person from Kirmedia comes to your location with everything ready. The shoot runs 3 to 4 hours. We film the scripted content block by block, capture B-roll of your business and work, and take photos. You recite the script as we go, pose for photos, and watch. That's it.
KIRMEDIA DOES
Brings all equipment
Directs the entire shoot
Films scripted content and B-roll
Takes business photography
YOU DO
Show up at your location
Recite the script block by block
Pose for photos
WHAT YOU GET OUT OF THIS STEP
All raw footage captured
Everything needed for the full campaign in one day.
B-roll and photography
Supporting visuals of your business, your work, and your team.
Everything handed off for editing
The production day is done. Post-production begins immediately after.
03
Week 3
GOING LIVE
Launch & Generate
We edit everything into finished ad content, build the campaign structure, and launch. Multiple ad variations go live simultaneously so we can see what performs and push harder on what works. By week three, your campaign is running and leads start coming in.
KIRMEDIA DOES
Full post-production editing
Ad campaign setup and launch
Ongoing optimization
Weekly reporting
YOU DO
Review and approve final ads
Weekly 15-minute check-in
Handle the incoming leads
WHAT YOU GET OUT OF THIS STEP
Finished ad content
Video and graphic ads edited for paid social. Multiple formats and variations.
Live campaigns
Your ads are running in front of the right people in your market.
Incoming leads
The system is live. We stay on it. You focus on closing.
AFTER LAUNCH
What ongoing looks like.
The campaign doesn't get handed to you and forgotten. We stay on it. Every week you hear from us, either an email or a 15-minute call, your choice. You always know where things stand.
WHAT THIS INCLUDES
Weekly check-in
Every week we send an update or jump on a 15-minute call. You decide which works better for you.
Continuous optimization
We watch the campaign data and make adjustments. When something is working, we push harder on it.
Clear reporting
No vanity metrics. Just the numbers that matter, leads, cost per lead, what the campaign is doing.
You handle the leads
We bring them in. Closing is your job. That's the division of responsibility.
READY WHEN YOU ARE
Book the call.
See if you qualify.
15 minutes. We'll look at your business and tell you honestly whether this works for you.